Social Media Analytics : Measuring Your Performance

Social media analytics training course which shows you how to access and dig into every last bit of data available from your ‘X’ , Facebook, and LinkedIn channels. This will save your organisation money and time by significantly informing your future marketing through proving what works and why.

Measure, optimize, and improve through methods & custom monthly reports learned on this social media training course. Measure your marketing efforts so that they can be optimised and improved over time. This afternoon session will provide practical methods on how to do this allowing you to create custom monthly reports for your own business.

Delegates on this social media analytics course will learn:

• Using the Twitter dashboard for a monthly summary
• How to download raw ‘X’ data
• Analysing key metrics from the ‘X’ download
• Using the Facebook dashboard for a weekly summary
• How to download raw Facebook data
• Creating custom Facebook reports and managing downloads
• Analysis of key Facebook metrics for your own bespoke reports
• Using the new LinkedIn page dashboard
• How to download raw LinkedIn data

This is an interactive and practical half-day course for those that have never used social media analytics, have only flirted with the idea, or dabbled in trying to understand their data feedback.

Who is it for:

• Business owners
• Management
• Marketing personnel
• Anyone that has an interest in social media marketing.

Attendees are encouraged to bring laptops with access to their social media accounts. Access to Microsoft Excel or Google Sheets would also be advantageous. However, the course will still prove highly useful without either.

Cost and duration

Members have exclusive savings on bookings and are able to access other great services provided by us.

This course lasts for a half day and is delivered at the North & Western Lancashire Chamber of Commerce Meeting Spaces by our approved expert trainers.

Marketing techniques have changed massively in the last decade, as digital has become a mainstream channel for most businesses. Keeping your skills up to date in this fast-paced world is an essential activity for businesses who want to grow.

Our trainers are expert practitioners who use their digital marketing skills daily to help their clients develop and succeed.

This session can also be arranged on a corporate basis, just for your team.  We can host them at your premises, or here at the Chamber’s brand new ‘Chamber Meeting Spaces’ facility; just off the M6 in Preston.

LOCATION

North & Western Lancashire Chamber of Commerce

Chamber Meeting Spaces

Unit 11 Eastway Business Village, Olivers Place, Fulwood, Preston, PR2 9WT

AVAILABILITY – Places available

Date doesn’t suit?

2027 dates TBC                09.30 – 12.30

This training course is open to members and non-members. Members receive exclusive discounts on training and many other services provided by us. For more information, please contact the training team on 01772 653000.

Click HERE to view Training Terms and Conditions