Bauer Media Sponsorships – Helping Lancashire Businesses Connect With Communities
Published: 17/09/25
Bauer Media, through Greatest Hits Radio Lancashire and Hits Radio, is encouraging businesses across North & Western Lancashire to explore audio sponsorships as a trusted way to grow brand visibility.
Lancashire is a diverse economy built on manufacturing, aerospace, energy, and tourism. To succeed, businesses need marketing that is both cost-effective and credible. Sponsorships align local brands with the content audiences rely on most – from M6 traffic updates for commuters to weather reports for Blackpool and the Fylde coast.
Bauer Media insights show:
- Sponsorships deliver +15% uplift in brand affinity
- 54% campaign awareness on average
- Long-term partnerships deliver stronger results over time.
“Lancashire businesses are ambitious, resilient, and community-focused,” said Jonathan Breeze Bauer Media. “Sponsorship gives them a platform to be heard consistently and remembered in trusted moments.”
There are sponsorship opportunities available in Lancashire right now, giving local companies a chance to align with Bauer’s trusted stations.
Find out more, HERE
